Find Little-Known Vetted Tools That Will Save You Money and Time
Good Tools is an independent publication for people who are always on the lookout for alternative, little-known useful tools that can help them do useful things in their business life, while saving them money.
I specifically write Good Tools for:
Creators, authors, writers
Curators, bloggers, journalists
Experts, coaches, trainers, consultants
Key Benefits
Save hundreds of dollars otherwise spent in app purchases and subscriptions.
Get pre-tested and vetted tools that I personally recommend.
Discover cool hard-to-find tools that can be useful for you as well as for your audience and clients.
Support small independent developers and creators rather than the big guys.
Saves you time from having to browse and check tens of new tools that come out every week.
What To Expect
One rich, in-depth monthly publication, focusing around a specific theme or bringing together different tools connected by a common thread.
Smaller issues providing access to new tools and exclusive mini-apps developed by the author.
Sample Issues
Who Am I
Hello, nice to meet you. My name is Robin Good.
I have been exploring, researching, testing and reviewing useful digital tools for over 25 years.
My work has been cited in over 100 books. (You can check my first published reviews and insights dating March 2000 on the Internet Archive.)
I have helped many developers and small startups question their positioning, add new critical functions to their apps and drastically improve their user interfaces.
I do this because I enjoy exploring, experimenting, testing out new tools and apps and sharing what I discover along the way.
I am the former publisher of MasterNewMedia.org (2003-2014) (archive), the author of “da Brand a Friend” book and homonymous podcast (both in Italian).
I also publish
(for those wanting to become trusted guides in their market niche) and (showcasing real-world examples of project that create value and revenue by organizing existing information and resources).Contribute
You can contribute to Good Tools by signalling interesting, useful tools that you have discovered and that are ideally free, or very inexpensive. No interest for corporate or enterprise tools nor - in general - for those that do not offer a generous free version.
To do so, just message me directly
